Facebook has become the go-to social media platform for all ages since 2009. But according to recent E-marketer research this 2017, Facebook is facing a dip in its users showing kids aging 12 to 15 years old favoring Instagram and its rival Snapchat. This switch of social hub shows how the next generation communicates with people and brands through photos and videos with minimal text.
There are now even so-called ‘Facebook Nevers’, tweens who are overlooking Facebook and favoring more visual and multimedia platforms. The camera-company Snapchat Inc. has active users range from 12 to 24 years old, covering mostly from Generation X to the young millennials.
With their disinterest in Facebook, time to research new strategies to communicate your brand with the next generation of consumers! Some companies have already started using Snapchat in their new content marketing strategies, but we’re giving you the best ways to use Snapchat for Business.
The main hack to using Snapchat and even Instagram stories is using unique content, the frequency of posts, and showing genuine everyday stories of your brand. Showing day-to-day activities can attract people to follow your account and push them into giving your business a try!
Just leave us a message at firstname.lastname@example.org! You can also call us at 0917-778-5868 for a free consultation!